Game Hive case study
How Game Hive hits the sweet spot with ads
Download the case study to learn how the Unity engine and Unity Ads helped Game Hive achieve over 100 million downloads across iOS and Android, and pioneer a best practice model for ‘view-to-play’ monetization with their smash hit Tap Titans mobile game.
The challenge
Game Hive needed a development platform that could keep up with their growth, and a way to monetize without alienating players or detracting from the game experience.
The solution
The Unity platform, with integrated Unity Ads, has helped Game Hive to maintain a focus on high quality game design, get to market fast, and introduce ads without alienating players or detracting from the game experience.
The results
- Exponentially increased the speed of their time to market
- Achieved an 80% daily ad conversion rate
- Increased player engagement and lifetime value